What does a wine consumer want most? Doesn’t take much guessing. It’s the availability of quality wine at reasonable prices. Wine need not be expensive to be good value. In fact a vast majority of Indians prefer “new world” exporters like Chile to expensive French labels, as Chilean wines offer excellent value for price.
The most recent launch of Chilean red wine Cono Sur Bicicleta Cabernet Sauvignon by Sula Selections will gladden the hearts of a lot of Indian wine lovers as it is exceptionally well-priced (Rs 1430). The wine is medium-bodied, fruity & supple with good length, depth, soft tannins and moderate acidity levels. A touch of toasted oak, vanilla, sweet spices and a hint of chocolate & coffee make it delicious and a good match for mildly spiced Indian food.
One good thing about Chilean Cabernet Sauvignon is that it can be enjoyed even when it a year or two old unlike those from the Old World which tend to be more tannic and less approachable when young. Cabernet Sauvignon, or Cab Sav as it is popularly referred to, is the most famous red wine grape in the world. It was on this French grape varietal that the Chilean wine industry was built. In fact Chile produces more Cab Sav than the US and is second only to France in vineyard area dedicated to this varietal.
For the launch of this latest label, Cono Sur Bicicleta Cabernet Sauvignon, the Export Manager Asia of Vina Cono Sur SA, José Tomás Gillet, had flown in from Shanghai, where he is based. At an exclusive function held at the office of ProChile India, an institution in charge of promoting the export of Chilean products & services, select few wine professionals were treated to a range of Cono Sur wines available in India. These are imported by Sula Selections, the import arm of Sula Vineyards. The function was graced by Chilean ambassador to India H.E Andres Barbe and Director ProChile Carolina Vasquez.
Burgundian style Cono Sur Bicicleta Pinot Noir has already been in the market and impressed people with its finesse and quality. Cono Sur is the biggest producer of Pinot Noir in the world with as many as 8 different labels. One of Chile’s top wine makers Adolfo Hurtado is their chief maker and also the General Manager of the company. The “Bicicleta” range honours the vineyard employees who come into work each day on their bicycles, from the neighbouring town of Chimbarongo, located 160 kms south of Santiago in the Colchagua province of Chile.
Cono Sur which means Southern Cone (a geographic region referring to the southern most areas of South America) was established in 1993 as a subsidiary of the South American wine giant Concha y Toro. Talking about the winery, José Tomás Gillet, or JT as he is called said that it was winning accolades and awards for its commitment to sustainability as organic & sustainable management of vineyards is fundamental to Cono Sur’s philosophy. Their innovative wines express the spirit and vision of New World wines. They have a project in place to reduce carbon footprint and were the first winery in South America to receive two ISO certifications, one for quality and the other for environmental policies.
For all these efforts Cono Sur was chosen “Green Company of the Year 2011” by the prestigious British Drinks magazine who also included them in the list of World’s Most Admired Wine Brands for the year 2015.
Cono Sur knows that sustainability is the way forward. They also know that as long as they keep giving quality wine at affordable prices they will go from strength to strength winning both admirers and garnering big sales.
By : Lavina Kharkwal
Cono Sur Range of Wines available in India
Cono Sur Bicicleta Chardonnay : Rs 1210 in Delhi ; Rs 1500 in Gurgaon ; Rs 1490 in Mumbai & Rs 1260 in Bengaluru
Cono Sur Bicicleta Pinot Noir : Rs 1300 in Delhi ; Rs 1500 in Gurgaon ; Rs 1600 in Mumbai & Rs 1290 in Bengaluru
Cono Sur Bicicleta Cabernet Sauvignon : Rs 1430 in Delhi ; Rs 1490 in Mumbai & Rs 1200 in Bengaluru
Cono Sur Tocornal Merlot : Rs 1150 in Delhi & Rs 1500 in Gurgaon
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